SV
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Consumer DefensiveHousehold & Personal ProductsUnited States

The Procter & Gamble Company (PG) Valuation Assumptions

Review The Procter & Gamble Company (PG) valuation assumptions across intrinsic value, DCF, reverse DCF implied growth, EV/EBITDA, P/FCF, and financial trends.

NYQ · US · USD

Latest price147.26 USD
30D-7.31%
Price vs model median+88.6%Model median is the median base output from applicable absolute models, excluding Reverse DCF.

Quick answer

What growth is the market currently pricing into PG?

At 147.26 USD, TickerVal's reverse DCF setup implies roughly 5.6% annual FCF growth for 10 years for PG, using the current normalized FCF base, a 8% discount rate, and 3.0% terminal growth. The rest of the page shows valuation assumptions, model differences, and source-data context for research reference.

What price implies

What does the current price imply?

At 147.26 USD, the model implies roughly 5.57% annual FCF growth for 10 years, with required long-term operating margin near 21.1% and terminal growth around 3%. This module is a research reference.

Implied FCF CAGR5.57%

10-year Reverse DCF scenario

Required long-term operating margin21.1%

Five-year median × 0.95

Implied terminal growth3%

From current model assumptions

Discount rate assumption8%

Estimated from current sector rules

Adjust assumptions+

Adjust assumptions

Move assumptions to see how the current price implied conditions change.

Forecast horizon10Y

Historical implied expectations

How does today's implied growth compare with history?

Calculated from selected historical prices and current normalized FCF assumptions, not a full point-in-time backtest.

Current implied FCF CAGR5.6%
5Y monthly median5.35%
Current vs 5Y median+0.25 pts

Showing 8 of 13 report price anchors

Report price anchorPrice dateAnchor priceImplied FCF CAGR
Q3-20262026/03/31143.36 USD5.24%
Q2-20262025/12/31141.24 USD5.05%
Q1-20262025/09/30150.37 USD5.84%
FY20252025/06/30154.87 USD6.21%
Q3-20262025/06/30154.87 USD6.21%
Q3-20262025/03/31164.63 USD6.98%
Q2-20262024/12/31160.97 USD6.7%
Q1-20262024/09/30165.33 USD7.04%
20265.57%

Avg 5.86% · Samples 5

20256.16%

Avg 6.19% · Samples 12

20246.33%

Avg 6.43% · Samples 12

20234.83%

Avg 4.76% · Samples 12

Historical valuation multiples

How have EV/EBITDA and P/FCF changed over the last 5 years?

Annual fiscal-period anchored: month-end prices are paired with the most recent annual fiscal period ending on or before each date, covering the last 5 years (61 monthly samples). Multiples are research references; financial-sector or otherwise non-comparable companies require sector-specific context.

P/E

Market cap divided by reported net income (annual fiscal-period snapshot).

22.62x
Below history · P22
Current5Y medianTypical range IQR
5Y median23.82x
Current22.62x · P22
5Y low 19.71xCurrent vs median-5.05%5Y high 28.59x
IQR 22.69–26.15x · 61 monthly samples

P/FCF

Market cap divided by reported free cash flow.

25.26x
Near median · P70
Current5Y medianTypical range IQR
5Y median24.23x
Current25.26x · P70
5Y low 19.45xCurrent vs median+4.25%5Y high 28.46x
IQR 23.19–25.4x · 61 monthly samples

Month-end historical multiples

A date-friendly view for historical EV/EBITDA, P/FCF, and P/E queries.

Showing 8 of 61 month-end samples
Month-endPriceP/EP/FCFEV/EBITDAFiscal period used
2026-05-01147.26 USD22.62x25.26x-2025-06-30
2026-04-30147.09 USD22.59x25.23x-2025-06-30
2026-03-31143.36 USD22.02x24.59x-2025-06-30
2026-02-27165.95 USD25.49x28.46x-2025-06-30
2026-01-30150.64 USD23.14x25.84x-2025-06-30
2025-12-31141.24 USD21.7x24.23x-2025-06-30
2025-11-28146.02 USD22.43x25.05x-2025-06-30
2025-10-31148.19 USD22.76x25.42x-2025-06-30

Valuation overview

How do the valuation assumptions fit together?

The Procter & Gamble Company (PG) valuation on TickerVal is designed to help readers understand the operating expectations embedded in the current market price. At 147.26 USD, the page brings intrinsic value analysis, DCF outputs, reverse DCF implied growth, EV/EBITDA, P/FCF, and valuation assumptions into one research view within the Consumer Defensive sector and the Household & Personal Products industry. Instead of treating one model as a final answer, TickerVal compares cash-flow, earnings-power, balance-sheet, and relative-multiple lenses so the differences between models are visible. The reverse DCF view currently shows implied growth of 5.6%, while the model median reference sits at +88.6% versus the current price. The DCF and reverse DCF sections focus on free cash flow, discount rate, terminal growth, and the long-term growth path implied by the current price. EV/EBITDA and P/FCF provide additional context for capital structure and cash-flow multiples. The financial trends section connects those valuation assumptions back to reported revenue of 84B USD, free cash flow of 14B USD, margins, and balance-sheet facts from public filings. Readers can use the layout to compare assumptions across models before reviewing the underlying source data. This page is intended for transparent research reference, model review, and assumption checking.

Valuation model range vs. current price

Each row shows a model output range, with a vertical line for the current price.

Model output range
DCFCalculated
101.62 USD-112.54 USD
Earnings Power ValueCalculated
78.07 USD-78.07 USD
Current price reference line

Why do valuation models give different answers?

Different models rely on different financial facts. The status blocks show which lenses fit this page data.

ModelFitContext
DCFSuitableUseful when recurring free cash flow history exists; sensitive to growth and discount assumptions.
Owner EarningsNot meaningfulUseful when net income, D&A, and capex support owner-earnings scenarios.
Reverse DCFSuitableShows the FCF growth implied by current price under stated assumptions.
Earnings Power ValueSuitableUseful for mature operating profit, with limited emphasis on growth.
Graham NumberNot meaningfulWorks best when EPS and book value are both positive.
Dividend Discount ModelNot meaningfulNeeds explicit dividend history, which is not included in the current version.
Net-Net Liquidation ValueNot meaningfulRequires current asset and liability detail beyond the current data set.
PEGLimitedA quick growth multiple lens when EPS history is positive.
EV/EBITDALimitedUseful for capital structure context when operating profit is available.
P/FCFLimitedA compact free-cash-flow multiple view for positive FCF years.
P/BNot meaningfulMore useful for asset-heavy balance sheets than asset-light companies.
P/SLimitedA revenue multiple lens when profit or FCF is not stable.
Peer ComparisonNot meaningfulStandardized peer comparisons are not included in the current version.

Which valuation models are being calculated?

Hover each model row to inspect formulas and inputs.

Current price147.26 USD
Model median reference78.07 USD
Price vs model median+88.6%
Price date2026/05/01
78.07 USD78.07 USD78.07 USD

+88.63%

Calculated

DCF

Free cash flow, growth, discount rate, and terminal growth form an intrinsic value range.

101.62 USD107.63 USD112.54 USD

+36.82%

107.63 USDCurrent price is 36.8% above the base model value.
Excluded

Owner Earnings

Uses net income, D&A, and capex as an owner-earnings proxy.

---
-Owner earnings samples are insufficient.
Calculated

Reverse DCF

Solves the forward FCF growth rate implied by the current price.

Implied growth5.6%

Current price implies roughly 5.6% annualized FCF growth.

5.6%Current price implies roughly 5.6% annualized FCF growth.
Calculated

Earnings Power Value

Estimates earnings power value without assuming growth.

78.07 USD78.07 USD78.07 USD

+88.63%

78.07 USDCurrent price is 88.6% above the base model value.

Updated: 2026/05/03

Which financial trends support the assumptions?

Annual financial metrics with switchable views. · Unit: USD

FY2025 · Jun 2025 report14 records
Revenue84B USD
Net income16B USD
Free cash flow14B USD
CapEx4B USD
Operating cash flow18B USD

Valuation basis and non-recurring items

Collapsed by default. Expand to inspect structured one-time items and adjusted figures without making them the primary page focus.

Expand

A positive amountAfterTax means the item increased reported net income; a negative value means it reduced reported net income. Adjusted net income = reported net income minus total after-tax impact. Valuation defaults to reported figures; adjusted figures are shown to observe one-time-item impact.

PeriodItemCategoryAfter-tax impactConfidence
2025/06/30Restructuring chargesRestructuring-2B USDMedium
2024/06/30Restructuring chargesRestructuring-200M USDMedium
2023/06/30Restructuring chargesRestructuring-261M USDMedium
2022/06/30Restructuring chargesRestructuring-618M USDMedium
2021/06/30Asset impairmentImpairment-7B USDMedium
2021/06/30Business sale gain/lossAsset sale gain/loss543M USDMedium
2021/06/30Restructuring chargesRestructuring-596M USDMedium
2020/06/30Business sale gain/lossAsset sale gain/loss-6M USDMedium
2020/06/30Restructuring chargesRestructuring-618M USDMedium
2026/03/31Restructuring chargesRestructuring-774M USDMedium
2025/12/31Restructuring chargesRestructuring-753M USDMedium
2025/09/30Restructuring chargesRestructuring-170M USDMedium
2025/03/31Restructuring chargesRestructuring-823M USDMedium
2024/12/31Restructuring chargesRestructuring-774M USDMedium
2024/09/30Restructuring chargesRestructuring-700M USDMedium
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Which reported financials feed the models?

Financial DetailsShowing latest 5 / 14
PeriodTypeRevenueNet IncomeAdjusted net incomeFree Cash FlowDiluted EPSAdjusted EPS
2025/06/30Annual84B USD16B USD17B USD14B USD6.517.2
2024/06/30Annual84B USD15B USD15B USD17B USD6.026.1
2023/06/30Annual82B USD14B USD15B USD14B USD5.96.01
2022/06/30Annual80B USD14B USD15B USD14B USD5.816.06
2021/06/30Annual76B USD14B USD21B USD16B USD5.58.1

Where does this data come from?

Open to inspect field-level SEC EDGAR source, filing form, and derived notes.

SEC EDGAR

Frequently asked questions

Quick notes on price-implied expectations, model differences, and source data.

What is The Procter & Gamble Company's intrinsic value?

The Procter & Gamble Company's intrinsic value on TickerVal is reviewed through DCF outputs, reverse DCF implied growth, EV/EBITDA, P/FCF, valuation assumptions, and financial trends from public filings.

How is PG valued on TickerVal?

TickerVal values PG by comparing intrinsic value models, DCF and reverse DCF assumptions, cash-flow multiples, earnings-power references, and reported financial trends.

What does the current stock price imply?

The reverse DCF view estimates the free-cash-flow growth path implied by the current stock price under stated discount-rate and terminal-growth assumptions.

Which valuation models are used?

TickerVal uses DCF, reverse DCF, Owner Earnings, EPV, Graham Number, EV/EBITDA, P/FCF, P/B, P/S, and other model references where the underlying data is available.

Is this investment advice?

No. TickerVal does not provide investment advice, ratings, price targets, or buy/sell recommendations.

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Research reference note

TickerVal is a research workspace, not a financial advisor. Pages on this site do not provide investment, legal, or tax advice and do not contain buy, sell, hold, ratings, price targets, or personalized recommendations. Financial data is derived from public company filings available through SEC EDGAR. TickerVal independently normalizes and computes valuation assumptions; figures may differ from company reports or other providers. TickerVal is not affiliated with, endorsed by, or approved by the U.S. Securities and Exchange Commission.